ITR filing 2026: Do influencers have to pay tax on gifts, freebies and barter collaborations?

1 month ago 9

Social media creators now receive non-cash compensation like products and trips in addition to cash from brands. Although these benefits aren’t direct payments, they have tax implications based on their fair market value. Details here.

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ITR filing 2026: Do influencers have to pay tax on gifts, freebies and barter collaborations?

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